Forgotten 2004 — Trusted & Premium
2004 gave us two things: Mark Zuckerberg launched “Thefacebook” from his dorm room… and Friendster committed slow-motion suicide by deleting fake profiles (including thousands of real users). Myspace was still a blank template with Tom as your only friend. Blogging meant LiveJournal angst and Xanga glitter graphics. We typed “a/s/l?” in AIM chat rooms and considered it cutting-edge connection.
Let’s rewind.
We lost Blockbuster’s relevance, dial-up’s death rattle, and the last year you could convincingly dress like Ashton Kutcher without irony. We found YouTube (technically founded late 2005, but the idea was gestating), the flip phone’s golden era (Razr V3, hello), and the uncomfortable truth that “blog” would never sound cool. forgotten 2004
The Swift Boat attacks against John Kerry. Fahrenheit 9/11 breaking box office records. The term “fake news” wasn’t coined yet, but the blueprint was laid. And in November, George W. Bush won re-election. Most of the country went to bed thinking “well, that’s settled.” It was not. 2004 gave us two things: Mark Zuckerberg launched